Nyko

What We Did

  • Brand Positioning
  • Brand Identity/Logo
  • Website & Email
  • Display Suite
  • Promotions/Ads
  • Photo Direction

The name NYKO is a mixup of ‘Nicholson Street’, ‘New York’ and the Japanese word for ‘cat’ — together forming a good indication of the interests of the people these boutique apartments attracted. Located in a central, busy part of East Brunswick, NYKO is designed for hip local buyers who want a degree of lavishness styled with leading edge design.

The sales campaign for this chic residential development includes websites, realestate.com.au site and ad placements, display suite, outdoor banners and print advertising. The campaign strategy lead to a style which mixes unexpected colours, fonts and imagery to set off feminine, industrial, elegant and raw moods, which are well suited to an urban, affluent owner occupier.

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